Product Descriptiong-Shock Is The Ultimate Tough Watch. It Was Born From A Developer'S Dream Of ""Creating A Watch That Never Breaks."" Guided By A ""Triple 10"" Development Concept, The Design Teams Sought A Watch With 10-Meter Free-Fall Endurance, 10-Bar Water Resistance And A 10-Year Battery Life. At A Time When It Was Commonly Believed That Watches Were Breakable Items, G-Shock'S Development Represented A Challenge To Common Sense. The Number Of Experimental Prototypes Built For Endurance Testing Reached Over 200. And The Structural Development And Parts Improvement Took Approximately Two Years. After A Long, Hard Process Of Trial And Error, G-Shock Was Finally Launched. A Shock Resistant Structure That Overturned Conventional Thinking About Watches Was Realized Through Breakthrough Thinking, Including The Ideas Of A Hollow-Structured Case, All-Directional Protective Covering And The Use Of Cushioning Material To Protect Critical Parts. Brand Storycasiowith The Launch Of Its First Watch In November 1974, Casio Entered The Wristwatch Market At A Time When The Watch Industry Had Just Discovered Digital Technology. As A Company With Cutting-Edge Electronic Technology Developed For Pocket Calculators, Casio Entered This Field Confident That It Could Develop Timepieces That Would Lead The Market.Today, Casio Is Focusing Its Efforts On Solar-Powered Radio-Controlled Watches: The Built-In Solar Battery Eliminates The Nuisance Of Replacing Batteries, Atomic Timekeeping Means The Users Never Have To Reset The Time. Recently, Casio Launched A Series Of Bluetooth Watches That Sync To The Users Cell Phone To Automatically Update The Time. Casio Is Always Moving Time Forward.
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