Product DescriptionCleanse, restore and tone highlighted or blonde color-treated hair with Strength Cure Best Blonde Shampoo. The ZeroSulfate Purple Shampoo formula features deep purple pigments and Pureology's exclusive AntifadeComplex to help keep lightened hair toned while neutralizing brassiness. The complete system of shampoo and conditioner works to help restore and strengthen fragile, over-processed color treated hair. Apply a quarter sized amount into wet hair. Wait 1-3 minutes (for warm blondes), 3-5 minutes (for neutral blondes) and 5-15 minutes (for cool blondes). Rinse. Follow with Strength Cure Best Blonde Conditioner.Brand storyPureology offers a collection of haircare and styling products that enhance and protect color vibrancy
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